A passionate team

There comes a time when one has acquired knowledge and experience but they have a realisation that this knowledge must be used for the betterment of their community and that giving back is a driver for change.

A similar thought provoked the founding of Start Afresh in 2015 by David Tanner and Sally Gardiner. Both David and Sally had performed senior managerial positions at Zespri for several years but were drawn to creating an innovation business that could create value for the production and post-harvest sectors of the horticultural industry.

Start Afresh was established to address gaps in scientific understanding and practical application in the production and post-harvest horticultural sectors.

Start Afresh, the horticultural innovators, have three main activities – horticultural investment, applied research & insight, and training & education.